1 Feb - 18 Apr
Laundry Loyalty Card: get a discount code
The second edition of the Laundry Loyalty Card is back to make the Lava, Stira e Ripara service even more…
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16 Jan
Blue of a Kind by Paolo Gnutti
Put a date in your agenda for the presentation of the Blue of a Kind by Paolo Gnutti “stories” capsule…
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24 Oct
Join the PANDORA workshop!
If jewelry are your passion, don’t miss PANDORA’s exclusive workshop in Portanuova to discover the new Christmas collection! PANDORA’s expert…
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7 Oct - 15 Oct
Dr. Max’s Beauty Days in Portanuova
Perfect skin, make-up and exclusive gadgets: join Beauty Days at Dr. Max Pop Up Store in Portanuova.
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7 Oct - 15 Dec
Laundry Loyalty Card, get a discount code
Get an $8 discount code for your next laundry orders and more!
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28 Sept - 6 Oct
The TAAAC Store opens in Portanuova
Torna al cinema Il Milanese Imbruttito e Portanuova ospita il TAAAC Store in Piazza Gae Aulenti.
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21 Mar - 27 Mar
Kiehl’s week at Tripstillery
From Tuesday 21 to Sunday 26 March, you’ll find the Kiehl’s Experience at Tripstillery in Milan, in Portanuova, where each…
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13 Apr - 27 Apr
LEGO® Giant 3D model
Who hasn’t dreamed of entering a LEGO® set at least once? The Heartlake City restaurant will give you an immersive…
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16 Apr - 24 Apr
Wheels e-bike & Webidoo Store
Discover Wheels at Webidoo Store! A unique vehicle: a two-wheeled device with an easy-to-maneuver saddle that can bring micromobility to…
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16 Apr - 24 Apr
Gaming & Design
Webidoo Store hosts the most famous streamers of Italy! Download the Portanuova Milano app, reserve your…
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17 Apr - 24 Apr
Colmar Again: design turns imperfection into art
To celebrate its 100-year anniversary and on the occasion of the Salone del Mobile (the international furniture fair of Milan),…
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17 Apr - 24 Apr
Indimob test drive Back to Bike
Discover with us #backtobike, the event designed by Indimob to promote sustainable urban mobility at Fuori Salone 2023. Indimob invites…
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22 Apr
Wahu & Webidoo Store. Smart shoes: this is it!
A sneaker with a smart sole that can adapt to the terrain. Called Wahu, it was designed by Milan-based “enterprise…
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29 Apr
LEGO® Star Wars Day
We look forward to seeing you at the LEGO Store in Portanuova, Piazza Gae Aulenti 1, on Saturday 29 April…
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21 May
SIX Garden Brunch
Six Portanuova presents its brunch “SIX GARDEN”: Flower Design Workshop, Vinyl Music & Botanical Drinks. The menu includes a fixed…
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9 Jun - 12 Jun
Worldwide launch of the new Volvo EX30
The key event of the year for all four wheels lovers will happen in Milan, in Portanuova: the global presentation…
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11 Jun
SIX Garden Brunch Sunday, June 11th
Sunday Garden is the new format designed by Six to enliven Sundays in Portanuova: a brunch, followed by workshops, aperitifs…
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16 Jun - 18 Jun
JEEP Power Full Days
Two appointments not to be missed with Jeep on 16 and 17 June in Piazza Gae Aulenti, Portanuova, in Milan,…
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30 Jun - 2 Jul
1664 Blanc Blue Tour
1664 Blanc, the premium beer with a unique and Mediterranean flavor, is getting ready to embark…
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1 Jul - 16 Jul
Seize the day! A gift for you from Webidoo.
Download the Portanuova Milano app, there’s a surprise for you in the Promotions and offers section!…
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11 Aug - 11 Sept
Levi’s® x Princess Mononoke
Come and discover the new collection! Exclusively in the Levi’s® shop in Portanuova. The collaboration that combines the iconic style…
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11 Sept - 15 Sept
Google Cloud & TIM @Portanuova Milano with Cloud OnBoard and Google Cloud Pro
Google Cloud and TIM land in Milan for a new edition of Cloud OnBoard, a free training event to explore…
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20 Sept
Back in Blue
Levi’s® presents a series of events to accompany you on your way back to the city and fill with good…
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22 Sept - 25 Sept
LEGO® DREAMZzz™
LEGO Italia chooses Piazza Gae Aulenti to launch its brand new LEGO® DREAMZzz™ bricks! An iconic turtle van, that reproduces…
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24 Sept
Negrony Week
Malfy Gin celebrates the closing day of Negrony Week at Tripstillery in Portanuova! Much more than a simple aperitif –…
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29 Sept - 2 Oct
Kinder presents its news for breakfast
Kinder world arrives in Portanuova to present an exclusive preview of a new breakfast product.An interactive and dynamic installation, dedicated…
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7 Oct - 9 Oct
Benefit Cosmetics: Are you ready for an INCREDIBLE experience?
Only for a few days in Piazza Gae Aulenti you will find a free access to a beauty installation by…
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20 Oct - 23 Oct
Get on E.L.F.’s Beauty Bus
A moment of beauty in Piazza Gae Aulenti! e.l.f., one of the most well-known American cosmetics brands, arrives in Portanuova…
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21 Nov - 5 Dec
Levi’s® and Barbie Ferreira
Levi's® and Barbie Ferreira collaborate for a new Capsule collection!
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6 Dec - 6 Jan
Levi’s® x New Balance MT580
The collection is now available in the Levi's® store in Milan in Portanuova
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9 Jan - 7 Feb
DISCOVER THE NEW LEVI’S ® X BEAMS CAPSULE
Levi's® and Beams, a Japanese clothing brand, collaborated for a new capsule collection
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8 Feb
Levi’s® and Gundam collaborate on a new futuristic collection.
The Levi's® x Gundam SEED collection is available at the Levi's® store in Milan Portanuova.
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16 Feb
The new Dyson Airstrait™ has come in Portanuova.
Try it out at the Dyson Store at Gae Aulenti in Portanuova
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5 Mar
Free Dyson Masterclass
Sign up now for a Dyson beauty experience!
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15 Apr - 21 Apr
Ecoalf Store
The innovative sustainable lifestyle brand unveils a pioneering window display demonstrating that design and purpose must coexist
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16 Apr - 21 Apr
Andreu World showroom
Andreu World debuts in Milan with its first showroom during Milan Design Week, with a focus on sustainability and advances design
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3 May - 5 May
CELEBRATE 25 YEARS OF LEGO® STAR WARS™
The largest event in our galaxy returns from May 3th to 5th, in Piazza Gae Aulenti, Portanuova, with a unique experience
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9 May - 31 May
Levi’s® x ERL
Levi's® and ERL rework other denim classics with California energy in their second capsule collection
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11 May - 12 May
Discover the world of My.Avatar by Police in Portanuova
A virtual journey to discover the Police universe and the new essences for him and her.
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13 May - 31 Jul
In Portanuova your desire for Food Take Away rewards you
The Challenge begins: the more you order from the Portanuova Milano app, the more discount you’ll get
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19 May - 21 May
Discover the new Renault Scenic
Renord’s national preview shows the new Renault Scenic E-Tech 100% Electric
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1 Jun - 2 Jun
LEGO Italia – Messaggio dallo Spazio
On Saturday 1st and Sunday 2nd June, LEGO Italia asks for the help of children to decipher a message that arrived from a galaxy light years
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8 Jun - 9 Jun
Fuze Tea Tour 2024 arrives in Portanuova!
Fuze Tea brings summer to Piazza Gae Aulenti with the Fuze Tea Village.
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13 Jun
Get a taste of what’s new at GROM
Summer is coming and with it some really tasty news!
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15 Jun - 16 Jun
A world of perfumes in Portanuova with Bath&Body Works
On 15 and 16 June the bodycare and home fragrances of Bath&Body Works are the protagonists for a fragrant weekend in Portanuova
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1 Jul - 22 Sept
Try to win with Portanuova Instant Win!
With the shopping in Portanuova, from July 1st to September 22nd 2024, you can win vouchers and movie tickets
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5 Jul - 6 Jul
Air Action Vigorsol presents the “Self-Liberation Days”
Maxi installation, entertainment, and art with the street artist Greg Goya
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6 Sept - 28 Feb
Welcome challenge in app: a discount code for you
Download the Portanuova Milano app, complete the welcome challenge and get a discount code
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7 Sept - 8 Sept
Google Pixel Roadshow “Discover the magic” in Portanuova
Innovation lands in Portanuova with the last Italian stage of the Google Pixel Roadshow "Discover the Magic".
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28 Sept - 29 Sept
Inaugurazione PANDORA Concept Store
On Saturday, September 28 and Sunday, September 29, we are waiting for you to celebrate together the new opening of the PANDORA Concept Store in Piazza Gae Aulenti.
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2 Oct
Portanuova as a stop on the European tour of CATRICE cosmetics
After Prague, Rotterdam and Barcelona, the European CATRICE cosmetics Roadshow tour stops in Milan's Portanuova district.
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5 Oct - 31 Oct
Levi’s® x ADSB ANDERSSON BELL
Levi's® and ADSB ANDERSSON BELL reimagine classic Levi's® style in their first Collaborative Collection
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12 Oct - 13 Oct
Eridania on tour: the sweetness comes to Piazza Gae Aulenti
Two days to explore all the sweetening options. Try them in Piazza Gae Aulenti.
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16 Oct - 20 Oct
Rowenta comes to Portanuova
Join us for free activities at Rowenta's pop-up store
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25 Oct - 26 Oct
Mayoral “Making Friends On Tour”
Mayoral, the iconic Spanish children’s fashion brand, arrives in Portanuova with an exclusive bus-showroom that will travel more than 2,500…
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7 Nov - 9 Nov
“Milan Artisans’ Showcase” in Portanuova
We are waiting for you at the Samsung SmartThings Home to learn about the stories of ten Milanese artisan excellences
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20 Nov - 24 Nov
Essence FUNtaStik Playground in Portanuova!
From November 20 to 24, pop-up essence arrives in Piazza Gae Aulenti
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22 Nov - 24 Nov
The ability Christmas Market
If you are looking for a Christmas market, we give you a solidarity alternative: the large solidarity market of L’abilità…
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22 Nov - 24 Nov
@Momusso for Caffarel
Caffarel, the historic Italian chocolate brand arrives in Portanuova and will give moments of authentic goodness for three days in…
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30 Nov - 15 Dec
LEVI’S® a timeless gift in Portanuova
Levi’s® celebrates the holiday season in Piazza Gae Aulenti with a unique and unforgettable experience inside one of our pop-up…
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4 Dec - 8 Dec
High fashion goes up
Did you ever think that shopping could turn into a gesture of solidarity? That’s exactly what happens at Did you…
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7 Dec - 24 Dec
Warner Music Xmas Store
Portanuova wears Christmas magic and invites you to a unique experience: the Warner Music Xmas Store, open until 24 December…
Find out more on Warner Music Xmas StorePast events
1 Feb - 18 Apr
Laundry Loyalty Card: get a discount code
The second edition of the Laundry Loyalty Card is back to make the Lava, Stira e Ripara service even more…
Find out more on Laundry Loyalty Card: get a discount code
16 Jan
Blue of a Kind by Paolo Gnutti
Put a date in your agenda for the presentation of the Blue of a Kind by Paolo Gnutti “stories” capsule…
Find out more on Blue of a Kind by Paolo Gnutti
7 Dec - 24 Dec
Warner Music Xmas Store
Portanuova wears Christmas magic and invites you to a unique experience: the Warner Music Xmas Store, open until 24 December…
Find out more on Warner Music Xmas Store
4 Dec - 8 Dec
High fashion goes up
Did you ever think that shopping could turn into a gesture of solidarity? That’s exactly what happens at Did you…
Find out more on High fashion goes up
30 Nov - 15 Dec
LEVI’S® a timeless gift in Portanuova
Levi’s® celebrates the holiday season in Piazza Gae Aulenti with a unique and unforgettable experience inside one of our pop-up…
Find out more on LEVI’S® a timeless gift in Portanuova
22 Nov - 24 Nov
@Momusso for Caffarel
Caffarel, the historic Italian chocolate brand arrives in Portanuova and will give moments of authentic goodness for three days in…
Find out more on @Momusso for Caffarel