PANDORA’s jewels arrive in Portanuova

Portanuova’s shopping experience becomes even brighter with the arrival of the new PANDORA concept store, an historic Danish brand based in Copenhagen and manufacturer of hand-finished jewelry made from high-quality materials.

PANDORA, which is active all over the world, has chosen Piazza Gae Aulenti for its new opening in the city, becoming part of an innovative, easily accessible and green-enriched urban space.

Inside the store, overlooking our Piazza, you are truly spoiled for choice among the classic collections of bracelets, charms, rings, earrings, necklaces and beautiful jewelry sets, as well as new collections, such as PANDORA Essence, with even the possibility of personalizing a selection of jewelry with an engraving service.

The brand, moreover, has chosen to take a low environmental impact path, a commitment that fits perfectly with Portanuova philosophy and the cultural and urban initiatives it pursues. PANDORA, in fact, has opted for a supply of recycled gold and silver to make all of its jewelry, just as it has set a goal of halving greenhouse gas emissions throughout its value chain by 2030.

So on your walk through Portanuova, a stopover in the world of PANDORA is not to be missed! We look forward to seeing you in Piazza Gae Aulenti.